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UNIVERSITI TEKNOLOGI MARA
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Course Name (English)
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PUBLISHING
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| Course Code |
PUB253 |
| Course Description |
This subject focuses on the basic nature of the development publishing industry. It helps the students to understand the needs, problems, challenges as well as the prospects of the industry particularly in book, magazine and newspaper production. The rapid development in the industry has somehow been closely related to the national education policy and information technology. As a result, students exposed to the knowledge and information technology skills to produce attractive and informative publication. Therefore, this subject is very relevant to students who want to have a basic knowledge about publishing fields. |
| Transferable Skills |
Knowledge in publishing industry
Teamwork in performing group project
Developing social skills |
| Teaching Methodologies |
Lectures, Discussion, Industrial Talk |
| CLO |
| CLO1 |
Explain concepts and challenges in publishing industries |
| CLO2 |
Display teamwork in group project related to publishing industries |
| CLO3 |
Demonstrate social responsibilities related to publishing issues and areas of concern |
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| Pre-Requisite Courses |
No course recommendations |
| Reading List | | Recommended Text | - Dorothy A.B, Diane L.B 2008, Creative Editing, 5 Ed., Thomson Wadsworth USA
- Jason W. 2008, Magazine Production, Routledge USA
- Richard E.Abel & Lyman W.Newlin 2002, Scholarly Publishing – Books, Journals, Publishers, and Libraries in the Twentieth Century, A John Wiley & Sons, Inc., Publication USA
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| Article/Paper List | This Course does not have any article/paper resources |
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| Other References | This Course does not have any other resources |
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