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UNIVERSITI TEKNOLOGI MARA
Course Name (English) EFFECTIVE SPEAKING
Course Code COM421
MQF Credit 3
Course Description This is a basic course for student, primarily to prepare students with effective speaking skills. The topics consist of important concepts and the entire process of speech planning and delivery. These include the principle of message planning, structuring and idea building, research for topics, audience analysis and the theoretical consideration pertaining to listening and understanding the human communication processes. Various techniques of writing speeches, the art of using audio-visuals aids language aspects, style and importance of non-verbal communication in speech presentation skills are incorporated in the syllabus. Students will also be taught the art of delivery, guidelines, strategies and techniques of effective and credible speaker, persuasive and convincing speeches.
Transferable Skills Demonstrate ability to communicate clearly and confidently, and listen critically.
Teaching Methodologies Lectures, Field Trip, Discussion, Presentation
CLO
CLO1 Explain the principles and components of speech making and delivery.
CLO2 Able to prepare effective verbal and written speeches for various audiences and purposes.
CLO3 Demonstrate delivery of effective speeches for specific and general audiences within a specified time.
Pre-Requisite Courses No course recommendations
Reading List
Recommended Text
  • Rudolph, F.V., Kathleen, S.V., Sellnow D.D, 2008, The Challenge of Effective Speaking., 15 Ed., Canada: Thomson Learning.
Reference Book Resources
  • Beebe & Beebe. ( 2005, Public Speaking: An Audience-Centered Approac, 4 Ed., , Boston: Pearson Education, Inc. [ISBN: ]
  • Deanna D. Sellnow. 2005, Confidence Public Speaking. , 2 Ed., , Singapore: Thomson. [ISBN: ]
  • DeVito, J.A. 2000, The Elements of Public Speaking., 7 Ed., , New York: Longman. [ISBN: ]
  • Hamilton, G. 2002, Public Speaking for College and Career., 6 Ed., , Boston: McGraw Hill. [ISBN: ]
  • Lucas, S.E.J. 2001, The Art of Public Speaking, 7 Ed., , Boston: McGraw Hill. [ISBN: ]
Article/Paper ListThis Course does not have any article/paper resources
Other ReferencesThis Course does not have any other resources