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Course Name (English)
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GLOBAL BUSINESS STRATEGY
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| Course Code |
IBM641 |
| Course Description |
This course focuses on global competitive strategy, managerial and organizational processes not from the perspective of MNE only, but also emphasis on an integrative strategy involving small, medium size and large corporations. The global economy will serve as an essential background to the issues of corporate strategy and organization. Equally, this course will be blended with the functional knowledge and experience that you have gained from all other courses.
The course covers several topics such as dealing with primary dilemma that international firms face on cultural integration and its organizational implications, issues of entry strategy, ownership form, the choice between competitive and collaborative strategies, and the political ramifications of these choices, the complexities of international operations, organization and control.
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| Transferable Skills |
1) Resourceful and Responsible: Demonstrate ability to manage personal performance to meet expectations and demonstrate drive, determination and accountability.
2) Systematically Inquisitive: Demonstrate ability to investigate problems and provide effective solutions.
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| Teaching Methodologies |
Lectures, Blended Learning, Case Study, Tutorial, Discussion, Presentation |
| CLO |
| CLO1 |
Assess various strategies in global business. (LO3) |
| CLO2 |
Demonstrate information retrieval and management in evaluating different strategies that best suit specific business, market environment and time. (LO7) |
| CLO3 |
3. Demonstrate managerial skills in choosing locations for international operations (LO8) |
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| Pre-Requisite Courses |
No course recommendations |
| Reading List | | Recommended Text | - Rosnan, Herwina, Saihani, shamsul B., M. Yusof, Nuryusmawati 2012, Global Business Strategy
- John D. Daniels, Lee H. Radebaugh, and Daniel 2009, International Business: Environments and Oper, 12 Ed., Pearson Prentice-Hall, United States of Ameri
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| Reference Book Resources | - Oded Shenkar and Yadong Luo 2004, International Business, Ed., , Wiley. United States of America [ISBN: ]
- David Ahlstrom and Garry D. Bruton 2010, International Management, Ed., , South-Western Cengage Learning. Canada. [ISBN: ]
- Charles W. Hill 2008, Global Business Today, 5 Ed., , McGraw Hill. [ISBN: ]
- S. Saihani, N., Jamaludin, N., M. Yusof, and 2009, International Business : An introduction, Ed., , McGraw-Hill, Malaysia [ISBN: ]
- Mike W. Peng. 2006, Global Strategy, Thomson South-Western,, United States of America
- Mike W. Peng. 2009, Global Business, South-Western Cengage Learning, Canada
- K. Praveen Parboteeah and John B Cullen. 2011, Strategic International Management, South-Wes, 5 Ed., United States of America
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| Article/Paper List | This Course does not have any article/paper resources |
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| Other References | This Course does not have any other resources |
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